2017 November

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On behalf of Brown Miller Communications and the California Partnership for Long Term Care, J&A conducted a focus group study with consumers and financial planners in California. The study focused on testing a potentially new interactive tool with consumers and financial planners as well as obtaining their opinions on long term care insurance. J&A coordinated...

Throughout the spring and summer of 2003, RES Ventures deployed an event series in the greater Los Angeles area for Chrysler Vehicles that aligned the PT Cruiser with Latin music and culture by inviting the Hispanic community to attend various cultural events and activities. These events showcased the Chrysler PT Cruiser Turbo in neighborhood shopping...

On behalf of CJ Corp. of Korea, J&A conducted focus group research with Spanish-speaking women in the Los Angeles area. These groups focused on qualitative testing of marketability and concept development for their Dashida bouillon product line in anticipation of introducing their products to the U.S. Hispanic market. J&A provided all services for this client,...

On behalf of Mr. Fred Snow and his client, Aetna, J&A assisted his group with conducting a qualitative study in the Los Angeles area to gather the opinions of monolingual and bilinguals Latinos with respect to health care coverage and member education materials. This study involved the recruitment of single individuals and married couples for...

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Our firm operated a hotline/customer comment center to collect feedback on how well public ridership needs were met by the Smart Shuttle, an experimental bus service implemented in four areas of Los Angeles County. The various modes of the Smart Shuttle’s operation included: general public dial-a-ride or shared ride service, subscription or van shuttle service,...